Bill Gates was on the Jimmy Fallon talk show recently to promote his new website, GatesLetter.com. Understanding how the Internet works, like the genius that he is, Bill Gates sought to create a viral video in order to do so…or well, at least that's what he tried to do. Here's the result:
Interestingly, despite all the comedy, the video has all the markings of a great advertisement – catchy melody, repeated messaging and attractive visuals. Starring himself in it was a bonus, too.
And while we are topic, also check out Fallon embarrassingly putting away his Macbook out of sight as he catches Bill Gates gazing over it.