The popular professional social network released a list of most overused words in the profiles of LinkedIn members from across the UAE in 2013. The word use most was “responsible” which was not restricted to the UAE but also the number one word globally. The following is the list of top-10 words used in LinkedIn profiles from the UAE.
LinkedIn has over 259 million members worldwide out of which 10 million are from the MENA region. This study has been carried out by LinkedIn for the past few years and the top words in the previous years have been “extensive experience” and “creative”
The following are some tips from LinkedIn for your profile
Show how you’re being responsible, creative or strategic and stand out from the crowd on LinkedIn using these tips:
Consider the opposite: Would you ever call yourself irresponsible or impatient? One of the quickest ways of deciding whether or not to select a word that may describe your professional brand is to consider the antonym. In the case of “effective,” its opposite is “ineffective,” making “effective” one of those descriptors that is a given. Your entire profile can show that you are responsible and effective without having to include the overused words.
Tie it to a result: Link your skills to a specific result that demonstrates your competence. Whenever possible, especially for buzzwords like “innovative,” “strategic” and “creative,” upload an example of your work to your profile such as a photo, video or presentation to give others a better representation of your talent.
Let others vouch for you: Another way of verifying the skill sets that the majority of others are also touting is to seek out endorsements or recommendations from reputable sources. When you are seeking recommendations, ask your connection to speak specifically to the skill set you are looking to emphasize and ideally tie it to an outcome they witnessed.
Use active language: Rather than saying you are responsible for something, demonstrate how that responsibility delivered results. Your peers, potential customers and future employers assume you were responsible for different programs, but how did that translate into results? For example, you could replace “responsible for social media,” with “accomplished goal of growing social media audience for the brand tenfold under my supervision” and provide visuals to further demonstrate it.
Right in front of your nose: Tailor your professional brand on LinkedIn and select the right words for specific opportunities by mirroring the language of aspirational companies. If you are aiming to work for or with a real estate company, for example, follow that company on LinkedIn and you will find a wealth of information that will guide you in your focus. By researching companies you aspire to work with, you can discover the right tone that you want to incorporate into your profile. If you’re not sure what words to select to describe your professional experience or need to switch out one of your buzzwords, go to the source and use one of theirs.
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